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American Express today announced a proposed acquisition of TheFork, a leading online restaurant reservation and management platform in Europe, from Tripadvisor, Inc., growing its dining offering in the region.

TheFork connects millions of diners with more than 50,000 restaurants across 11 European countries through its restaurant management, booking and customer engagement platform, alongside a consumer-facing restaurant discovery and reservation app and website.

The proposed acquisition builds on American Express’ broader dining strategy and its successful acquisitions of digital dining platforms Resy and Tock. Together, these platforms are expected to expand American Express’ dining network to 75,000 bookable venues.

With the proposed acquisition of TheFork, American Express would grow its dining offerings in Europe and strengthen its ability to provide access for Card Members and diners to sought-after restaurants, while supporting the continued growth of its international business, a major driver of the company’s overall growth.

“Dining is one of the most important ways people engage with our brand,” said Rafa Marquez, President of International Card Services at American Express. “Over time, the proposed acquisition would help us enrich our differentiated Membership Model by offering Card Members more ways to discover, book and access great restaurants, while helping our partners reach more diners and grow their businesses. TheFork has built a successful platform across Europe with strong relationships throughout the restaurant industry that would complement our existing capabilities.  We look forward to supporting TheFork’s continued growth and building on its success as we strengthen our dining presence across Europe.”

“TheFork was created to help restaurants thrive and to make it easier for diners to discover and enjoy great restaurants,” said Almir Ambeskovic, Chief Executive Officer of TheFork. “With Tripadvisor’s support, we’ve built one of Europe’s leading dining platforms. American Express shares our commitment to innovation, service and hospitality. Together, we have a unique opportunity to accelerate our mission, bringing even more value to restaurants while creating richer and more seamless experiences for millions of diners across Europe.”

Founded in 2007, TheFork provides restaurants with reservation management, guest engagement and operational tools designed to help restaurants optimize their businesses while delivering a seamless discovery and booking experience for diners.

Following the closing of the potential transaction, TheFork would continue to operate under its existing leadership team while benefiting from the global reach and powerful backing of American Express.

The proposed transaction is expected to close before the end of 2026, subject to labor consultation and customary conditions, including regulatory approvals.  Under the terms of the proposal, American Express will acquire TheFork from Tripadvisor for $700 million in cash, subject to customary adjustments.