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German Doner Kebab announced as best emerging franchise at Global Franchise Awards 2021

German Doner Kebab has been named the Best Emerging Franchise at the Global Franchise Awards 2021.

Now in its fourth year, the awards celebrate the brands that are working hardest to advance the cause of international franchising.

The judging panel is also made-up of franchise experts and international association leaders from across the globe.

The recognition comes as German Doner Kebab recently confirmed its position as the UK’s fastest-growing restaurant chain after announcing that it will open 47 new restaurants in the UK during 2021.

The plans will almost double the fast-casual brand’s footprint as it continues its mission of bringing the GDK experience to more cities and towns throughout the UK.

The ambitious growth strategy will build on the 12 restaurants that were opened during 2020 and will bring in the region of 1800 new jobs throughout the country.

The fast-casual brand of the future has also delivered a significant rise in UK total sales in 2020, up 81 per cent from the previous 12 months. Same-store sales for 2020 were also up 51 percent on 2019.

German Doner Kebab is revolutionising the kebab in the UK, bringing a fresh, high-quality taste sensation that has made it the number one spot to enjoy a kebab.

Freshly prepared in front of customers, the game-changing kebabs are made using premium, lean, succulent meats and fresh local vegetables, served in handmade toasted breads with unique signature sauces.

Now employing over 1500 people throughout the country, the brand boasts a development pipeline of 350 franchise units over the next seven years.

Imran Sayeed, CEO, said: “It is a true honour for us to be recognised as the best Emerging Franchise at the 2021 Global Franchise Awards.

“The recognition reflects our relentless ambition of building the fast-casual brand of the future as we forge ahead with our global growth ambitions.

“This incredible performance has been delivered through the commitment of our people, franchise partners and entire supply chain, who have all brought us true ingenuity and innovation during an extremely challenging period for the hospitality industry.

“We would like to pay a special thanks to the entire German Doner Kebab family for their dedication and going on this amazing journey with us.

“We now wish everyone the greatest success and prosperity as we emerge from Lockdown and embark on an exciting period of new growth across a resurgent sector.”

German Doner Kebab will also forge ahead with international growth in 2021. Expansion is planned in Canada and US following the launch of its first restaurant in Canada’s Ottawa and British Columbia last year.

Further growth is also set to be announced for Ireland and Spain in Europe, as well as Saudi Arabia.

Imran Sayeed continued: “The next 12 months are going to be extremely exciting for German Doner Kebab as we expand our footprint and reach more consumers across the UK and our international growth regions.

“The global demand reflects our position as one of the world’s most exciting fast-casual brands.”

Based in Glasgow, Scotland, the brand is growing at great pace with 76restaurants in UK, Europe and Middle East, and now rapidly expanding in the USA, Canada, Saudi Arabia and Ireland.

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