James Cochran, Chef-owner of fine-dining restaurant, 12:51 & Around the Cluck, and two time Great British Menu champion, looks to raise £10,000 to donate to St Vincent through £1 donated from every wine sale in partnership with restaurants he looks to for support, a limited edition St Vincent & the Grenadine Burger at Around the Cluck and auction.
James Cochran: It is with a heavy heart I’m reaching out to you all.
On Friday April 9 2021, the La Soufriere volcano on Saint Vincent erupted spewing a suffocating cloud of ash and smoke six miles high. Several further volcanic eruptions followed throwing the island into turmoil, contaminating the water supply, and forcing people to flee their homes.
For those of you who know me you’ll likely know the island and its people mean everything to me. My mum was from St Vincent and the Grenadines and so, its culture and heritage has helped shape the man I am today.
Growing up in the small seaside town of Whitsable, there wasn’t much of a black or Afro-Caribbean crowd. My mum was born and raised in a shanty town near Calliaqua in St Vincent and thought it was integral for me to understand my roots. From the age of seven, we would go to visit every other year: the island became another version of home to me where I have a large extended family. I’ve got four great-uncles and four great-aunties, numerous cousins and of course, my grandparents were there as I was growing up. It holds so many happy memories for me, and of my mum, who sadly, no longer is with us.
Now, its people are suffering. They’ve lost everything. Approximately 20,000 people have been evacuated from their homes and are being forced to live in overcrowded shelters. There is no clean drinking water, food and essentials are running low – it’s devastating. And we want to help.
St Vincent was named after it was ‘discovered’ by Columbus on St Vincent’s feast day – who incidentally is the patron saint of wine. I’m asking all UK restaurants in support to donate a £1 from every bottle of wine sold from now until 12:51 reopens on May 18. After then we will take over and pledge to match the amount raised by doing the same to reach our target of £10k – all of which will be donated to the St Vincent Volcano Relief by Chef James Cochran fund.
Launching on Friday April 30th, the ATC SVG (Saint Vincent & the Grenadine) Burger at Around the Cluck, featuring my Buttermilk fried chicken, chicken fat pressed potato, chicken gravy mayo, 12:51 Scotch Bonnet Jam, crispy Red Stripe beer onions and cheese will be available to eat-in, takeaway or deliver at £14. All money made from the sales will go to the St Vincent Volcano Relief by Chef James Cochran fund.
I will also be auctioning dinner for two to experience our signature tasting menu and drinks at 12:51 for whoever donates the most amount of money to the fundraiser before 18th May.
I personally guarantee that the money will get to the people who need it the most in Saint Vincent and the Grenadines by working with local charities and organisations who are there, on the ground.
We have set an initial target of £10,000 and I know, with your support and the hospitality community behind us we can reach that figure – and beyond.
Donations to be made here: St Vincent Volcano Relief by Chef James Cochran GoFundMe